PowerInbox (Jeeng) has been bought by OpenWeb

Categories: Hi-Tech

OpenWeb, the community engagement platform serving over 1,000 leading publishers, has acquired the proprietary audience management platform Jeeng.

OpenWeb is an Israeli unicorn worth USD 1.5 billion, based on its last investment round and the acquisition strengthens OpenWeb’s ability to create one-to-one relationships with millions of users.

Jeeng supports 150 million unique monthly visitors and over 650 publishers, including VICE Media, The Atlantic, Crain’s, HarperCollins, and Vox Media, helping them more effectively build relationships with readers across multiple channels with hyper-personalized messaging.

Arnon-Tadmor-Levy represented PowerInbox (JEENG), led by Eliran Furman, Evyatar Katz and Vered Glaubach.

Herzog represented OpenWeb, led by Yair Geva.

Nick Klein and Daniel Turinsky on the DLA team were OpenWeb‘s counsel in the US

DLA Piper