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The US-Israel Legal Review 2019 27
a rise in internal enforcement requirements, in the
existing areas and in new areas, as this appears
to be the new trend for the various regulators.
Another growing element is AI and its impact on
numerous business and legal aspects, as well as the
impact on the way we lawyers are operating and
performing our roles. In other words, legaltech is
here to stay, and we will need to see how to harness
it to our needs and not vice versa.
Aric Press
: How does the Israeli legal team
interact with the other legal teams within the
global operation, particularly the US. legal team?
Edva Liveanu-Justo
: Within the legal department
at HP, known as Global Legal Affairs, we have a high
level of internal networking and subject matter
experts are at arm’s reach. As a region/country
counsel, I am usually the first “go-to person” for
most legal matters for the people in the region/
countries, and then, according to the subject matter,
I will interact with my colleagues in the legal
department, as well as those in the US. Specifically,
with my US colleagues, my work is primarily IP
issues, Corporate/Mergers & Acquisitions and
occasionally, Litigation.
Gideon Rosenberg:
We do not consider ourselves
two separate teams. We are one legal team that
works together. While of course there is a split of
work between the various members of the team
we work in collaboration on many areas, including
compliance and others. In fact, the larger part of the
team is located in Israel and not in the US.
Aric Press
: Edva, what trends do you observe in
the US-Israeli bilateral legal dynamic – and how
relevant is the US. market to your regional work?
Edva Liveanu-Justo
: While there is no immediate
impact, due to the regional structure at HP, there is
lot of cross pollination at strategic level on product/
company strategies. I expect that the more global
legal dynamics involving the US these days will
eventually influence even my neck of the woods, all
things considered.
Aric Press
: Are there certain types of work that
you tend to assign to outside counsel as opposed to
keeping in-house?
Edva Liveanu-Justo
: Our policy at HP’s legal
department is to have the in-house team on top of
synchronizing the various viewpoints, taking smart
risks and being an enabler to the business teams.
We engage outside counsel mostly for technical and
specialized opinions. I often find myself dealing
with many issues on my own and assigning tasks
to outside counsel where special subject matter
expertise is required for a particular legal topic, or,
given the volume of work, it is logical to outsource.
Gideon Rosenberg
: We prefer as a general rule
to keep everything in-house. Having said that of
course some matters such as litigation, certain
M&A work and most of our patent work is done via
outside counsel. We of course work closely with our
outside counsel on our public filings, compliance
matters and seek their advice on other various
matters.
ARIC PRESS
PP&C CONSULTING
EDVA LIVEANU-JUSTO
HP
GIDEON ROSENBERG
MELLANOX TECHNOLOGIES